Technikart to launch 'Technikart US'

 

Fresh and innovative

Technikart, Paris’s hippest independant magazine, wich has been surfing the cutting-edge
of news trends since 1991, proudly introduces its new fresh and innovative spin-off : Technikart US.
Technikart has always had a global outlook and a strong interest in international news. The mix
of unique editorial, actual design and innovative covergift is aimed at the new generation who
are not currently being catered for on the newsstand.

Fashion and culture

Inaugurated with the exceptional contribution of the multi-talented Ora-ito, guest art-director,
Technikart US is essential reading for every open-minded follower of fashion and culture, living
here or travelling there. It aims to be a high-end american publication, but with a “french touch”.
Technikart US will be looking ahead and around and entertaining his readers on music, movies,
fashion, design, new trends, urban culture, and the french epicurian lifestyle.

 

• Circulation : major US cities, Paris – 70 000 copies.
• Issue #1 – spring 2011 – 4,95 $.
• Available also on AppStore.
• Launch party in New York on wednesday, april 20.

Technikart China

After the success of the first issue, launched in october on the occasion of Expo 2010 Shanghai
China, Technikart China #2 is already freely available on iPad. The printed magazine will be soon
diffused on newstands in the major chinese cities. Technikart China is a bilingual – french
& chinese speaking – quarterly magazine, an essential reading for the ultimate open-minded
urban trendsetters.

 

[Technikart]
          Technikart magazine, created in 1991, offers an original
          and “outside the box” interpretation of news and current events.
          It surprises by its creativity and its free spirit. Technikart represents
          the cultural reference for people aged under 35. It is aimed
          at a male urban audience, aged between 25 and 34. Its readership
          is mainly comprised of early adopters, ABC1+ and ABC1++ with
          28% of executives.
          Current events, music, cinema, literature and fashion: Technikart
          does not hesitate to be outspoken and to adopt a different point of view
          on contemporary society. Technikart interprets the trends and
          cultural talents of today and tomorrow with an impertinent, subjective
          and inimitable tone. Interviews with personalities, interesting topics,
          defence for freedom of thought… Its notoriety, the quality of its editorial
          content and its creativity and success towards a demanding and critical
          readership makes Technikart a special magazine for people who want
          to have another vision of our society.

Contact
Sandrine Kirchthaler +33 (0)1 44 88 89 22

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